Course details

Duration: 1 month to 3 months

Lecture timings: 11 am to 6 pm  (2 hours session)

Teaching method: 80% practical and 20% theoretical

Key highlights of our online course

  • Recognized certification.         
  • 100% job placement 
  • Experienced teaching staff
  • Practice-based learning
  • Mentoring sessions
  • Beginner-friendly
  • Flexible schedule
  • Support & assistance with Q&A

Top Skills You'll Pick Up

  • PPC Advertising
  • Google Keyword planner
  • Paid search advertising
  • YouTube Ads
  • Display Campaigns

We provide a certificate certificate of specialization

For a one-month course, you'll receive an institute certificate, and for a three-month course, you'll receive six Google Adwords certificates as well as an institution certificate. When you select one of My Learning Courses, you will begin a procedure that comprises three primary steps, which are outlined below:

Choose a Course 

The first step is to choose a course from My Learning Course that meets your affordability, abilities, and specialized requirements. We recommended that you choose your study modules wisely.

Projects and hands-on practice

Our trainers provide you with practical learning through hands-on projects where you can master all the recent and sophisticated strategies, in addition to the theory applicable for the course. All of the task assignments must be completed and submitted by a certain date.

Obtain a certificate

⦁ By completing all modules, you will receive a Google Adwords certification that will serve as a testimonial to your newfound knowledge and skills.

Meet our faculty

We have a Google Adwords Specialist with 7 years of experience in the industry . He is Google certified and has been the driving force behind multiple firms' successful Google Ads campaigns. He is eager about sharing his expertise on the subject in the most simple manner possible.

My Learning Course

Google Adwords course curriculum

Start your Google Adwords career with a bang. Face-to-face interactions with industry professionals will give you an experience like no other. This course is designed to teach you the basics of Google Adwords before moving on to creating efficient ads to attract new customers and build your company. The curriculum for our Google Adwords training is as follows:

  • Introduction to Google Adwords

Learn what Google Adwords is and how to use it. Know Google Adwords features and how to sign up for it.

  • Is PPC right for your business?

Learn about Google Adwords Pay-Per-Click (PPC) and why you should utilize it. Discover how to try out different PPC advertising and make changes to your PPC bids.

  • Understanding target audience

Learn about the various types of Google Adwords audiences and how to reach out to them.

  • Keyword Research & Writing Ad Copy

Discover how to conduct keyword research. Learn how to set up Ad Groups and Keywords, as well as how to use Google Keyword Planner

  • Budget, Billing, and Reporting Techniques

What are the budgeting, billing, and reporting techniques used in Google Adwords? Get a quick overview of each.

  • Ad Extensions 

What are Google AdWords ad extensions, what are their types, and how do you utilize them for your advertising?

  • Conversion Tracking Code

Gain knowledge on how to track conversions in Google Adwords. Learn why conversion tracking is important and how to implement it on your website.

  • Optimizing Tracking Code 

Know what to do if Google optimizes your code and how to track your optimization code. Learn how to create Google Analytics Tracking Code work for you.

  • Google Adwords Campaign Optimization

Learn everything you need to know about planning and optimizing Google Adwords campaign goals.

  • Cost Per Click (CPC) & bid management

Learn about CPC bidding and how it works. Understanding the basics of bidding, setting a budget, and presenting a bid

  • How to implement a remarketing tag

Learn how to create a remarketing tag for Google ads and how to use it in detail.

  • Google Adwords form submission 

Learn what a Google Adwords form submission is and how to track one in Google Ads.

Student Testimonials

This is the best course I've found so far. Thank you very much! After completing this course, you will be familiar with most Google Adwords concepts.

All about choosing a career in Google Adwords

Business owners want a digital marketing plan for their online operations that aids in the generation of traffic to their website. They’ll need a platform called Google Adwords to run their ad on Google for specific keywords. Google Ads must be handled with responsibility and a thorough understanding of the platform because it includes the money and you are investing real money for your business's growth. Using Google Adwords correctly may produce fantastic business results. 

The student will learn how to build a strategy to reach the audiences based on various factors such as language, location, and device utilized for a search in this Google Adwords Certification Course.

What is Google Adwords?

Google Adwords is a platform that allows businesses to run ads and reach out to consumers who are interested in buying their products or services. Advertisers can use the pay per click network to target customers based on the terms they use when looking for a product, service, or concept online. Companies pay Google to target customers based on keyword searches, location, and device information, and then show their ads to individuals who appear to be interested in the product or services via a pay-per-click system.

My Learning Course

What role does Google Adwords play in a business?

Google Adwords nowadays plays a critical part in a company's digital performance by promoting and establishing its brand. You may learn more about the importance of Google Adwords in a business by looking at the primary benefits it provides, which are listed below.

  • The branding and service of Google Adwords can help organizations and people choose the finest solutions for their needs.
  • Google Adwords makes it simpler to provide relevant, trustworthy advertising that gives current and potential customers the best possible experience.
  • Another advantage of Google Adwords is that a company may directly target customers who are interested in purchasing items and services.
  • Google AdWords promotes brand recognition by informing the target audience, in addition to increasing conversions.
  • One of the most useful aspects of Google Adwords is the ability to schedule your advertising ahead of time with specific constraints.

How does Google Adwords work?

Google Adwords helps businesses attract interested and relevant clients to their websites by using targeted search. It's a simple procedure. The recommendations below describe how Google Adwords works for businesses and how to implement a reliable online advertising plan.

  • Setting goals is critical because account design and features for promoting a brand are drastically different from those for generating leads.
  • To improve public interaction, determine who the target audience is, what they do, what they're looking for, and what device they use.
  • Using a number of keyword tools to determine the cost, competition, and volume of search keywords at each stage of the process.
  • Making an AdWords strategy allows you to create different ad groups and advertising strategies, each with its own set of keywords and adverts.
  • Place advertising on search engines after specifying and bidding on keywords that are crucial to any organization.
  • Incorporate relevant keywords, a fascinating headline, a clear call-to-action, and advert extensions into an ad copy in the campaign.
  • Create a landing page for ads that are mobile-friendly and a clear call-to-action that emphasizes the product or service's features.
  • To track conversions for the ads, add Google Analytics code to the website.
  • Establishing a schedule for ad optimization and landing pages on a regular basis is critical to a successful marketing campaign.

How to use Google Adwords keyword planner?

Keyword Planner is a tool that can help you find keywords for your search engine marketing. You may use this free tool to find new keywords that are relevant to your business and view statistics on the number of searches they receive as well as the expense of targeting them. You may learn how to use Keyword Planner Google Adwords with the steps outlined below.

  • Go to the Google Ads home page after logging in to your Google account.
  • To sign in, click the start now button and then select your Google account.
  • Tap on create an account without a campaign and fill up your company details.
  • Your Google Adwords account will be set up once you click the submit button.
  • Select Tools & Settings in the right upper corner to access Google Keyword Planner.
  • Then, under Planning, choose Keyword Planner from the drop-down list.
  • Following that, you'll be presented with two options, discover new keywords or Get search volume and forecasts.
  • When you select the Discover New Keywords option, two options will show up: Start with Keywords and Start with a Website.
  • Or you can try Get Search Volumes and Forecasts by entering your keywords in the box and pressing Get Started.
My Learning Course
My Learning Course

Discover job opportunities in the industry

Because the Google Adwords Certification is so important in the market, you will have a lot of job opportunities. Many employers demand that you have Google Adwords Certification. Individuals who are Google AdWords Certified get employed at an 80 percent higher rate than the rest. People's remuneration in Google Adwords jobs is defined by their chosen specialization as well as their ability.

  • Google AdWords Account Strategist earns an average of $12,58,859 per year.
  • The average annual compensation for a Google AdWords Representative is $5,04,992.
  • A Google Adwords Associate earns $7,67,449 per year.

Frequently Asked Questions (FAQs)

You must pass the respective Level 1 or Level 2 tests to earn the Google Adwords certification. These assessments evaluate your competence to use Google Adwords in a classroom setting.

Our Google Adwords online course combines high-definition video lectures with live sessions led by a trainer. You can watch the video lectures at your leisure because they are self-paced. The live sessions are there for demonstrating tools and answering questions.

Yes, all the students who enroll in our certification program will receive a soft copy of the Google Adwords course materials through Google Drive.

We believe in building efficient SEM experts through our extensive training. Get hands-on learning experience with Semrush, Wordstream, Optymyzr, Spyfu, Supermetrics, etc., and manage cohesive campaigns.

Google Adwords certification is quite useful since it will help you learn the fundamental concepts so that you can later become an expert in the field and have a good career.

Creating and optimizing ad campaigns & paid search landing pages are among the responsibilities of a Google Adwords expert. Google Adwords could be used to support a wide range of online marketing campaigns.

My Learning Course